Sourceit announces new Channel Partner in India
India - October 13th, 2021: Sourceit a global provider of cloud-based marketing procurement...

Expanding into the Indian Market
India - October 13th, 2021: Sourceit, a global provider of cloud-based marketing procurement solutions, has announced a new channel partnership in India, marking a significant expansion into one of the world's fastest-growing economies.
This strategic partnership will enable Sourceit to address the growing demand for procurement automation and efficiency in India's rapidly evolving marketing landscape.
Meeting Regional Market Needs
The partnership addresses several key market dynamics:
- Digital Acceleration: Supporting India's rapid digital transformation in business processes
- Scale and Reach: Providing local expertise across India's diverse regional markets
- Cultural Alignment: Ensuring solutions are adapted to local business practices
- Technical Support: Delivering responsive, time-zone appropriate customer service
- Compliance: Navigating local regulatory requirements effectively
Strategic Importance
This partnership represents a key element of Sourceit's global strategy:
- Establishing a strong presence in one of the world's most dynamic economies
- Creating opportunities to serve multinational clients with operations in India
- Gaining insights from the Indian market to drive platform innovation
- Building relationships with India's growing marketing and advertising sector
- Developing localized features to address unique market requirements
Sourceit continues to execute its global expansion strategy through carefully selected partnerships that bring together global expertise and local market knowledge to deliver exceptional value to clients worldwide.